Nike earnings: Cozying up to consumers in the face of competition from Adidas, Under Armour - MarketWatch
Nike Collaborates with Stitch Fix to Heighten Consumer Experiences – Sourcing Journal
Start.io | Nike Target Market Segmentation & Brand Analysis
Will Nike's new CEO accelerate its consumer-direct digital transformation? - RetailWire
Over 40% of the Respondents are satisfied with Nike products
Nike Just Does It - Keeping An Eye On The Customer
How Nike became No. 1. And how it plans to stay there
Nike can turn its snarled supply chain to its advantage
Retail Therapy: Nike built up a huge direct to consumer business, newer brands doing it, too
Nike Customer Experience by Kyra McLardie on Prezi Next
Nike Q1 preview: Analysts question bold direct-to-consumer strategy - Portland Business Journal
Nike. Just Do It. Nike.com (JP). Nike 日本
Nike Pledges Consumer Connection, Innovation
The Fashion Retailer Nike´s Direct Consumer Offense
Nike Outranks Adidas, Under Armour And Lululemon Where It Counts Most: Consumer Perception
Unbundling Nike: How Direct-To-Consumer Retail Is Being Disrupted - CB Insights Research
Nike Is Going After 3 Kinds of Customers
Customer Engagement Love Story: Nike - SessionM
The Vibe of the Times": How Nike Became the Biggest Fashion Brand in the World | GQ
Nike Is Winning Over New Customers, Could Dramatically Increase Prices
How Nike's Direct-to-Consumer Strategy Is Crushing the Competition – Footwear News
Nike Direct to Consumer: The Swoosh Cuts Out the Middleman
